Our mission is to craft an experience that helps celebrate you and your people well.

People will forget what you said, people will forget what you did, but people will never forget how you made them feel.
— Maya Angelou


We chose the name of our company with great intention. Sweetwood is the name of the street where we bought our first house as a married couple. It's the place we first brought our precious baby boy home to. It's the one spot in the world where we feel completely ourselves. It's where we are blessed to be able to welcome in new friends and old, to show love, grace and hospitality. It is home

 In today's culture, too many things compete for our time. So when someone says "yes" to attending your event, you want to make it count. Whether it's clients, donors, conference attendees or friends and family, our hope is that you and your guests will walk away feeling valued by a memorable experience and acute attention to personalized detail.

Do not neglect to show hospitality to strangers, for by this some have entertained angels without knowing it.
— Hebrews 13:2

Jamie Cargill

owner - Event Designer & Producer  


Hi friends, welcome to our little corner of the internet! My name is Jamie...it's so lovely to meet you!

First and foremost, I'm a follower of Jesus, a wife, a mama, a dreamer and a doer. Prior to launching Sweetwood, I worked for ten years at one of the largest churches in America, North Point Ministries. Under the leadership of Andy Stanley, I had the privilege of being able to design, produce and execute wildly creative large scale events and environments for thousands of young singles all over Atlanta. Now, I get to bring that experience and my passion for loving and celebrating others well to everything we do at Sweetwood Creative Co., whether it's an intimate dinner party for eight, a grand wedding celebration or a conference for thousands.  

In 2017 I followed my entrepreneurial dreams (and God's nudging) and opened the doors of Sweetwood Creative Co. as a wedding, event & creative design company with a heart for creativity, authenticity and true hospitality. My hope is that every client we serve and every person we plan an event for knows that they are worth celebrating well

Also, I like coffee. A lot. 
And queso.
And glitter. 

(but not all together, that would be one hot mess)

Cheers to celebrating well!



While we love celebrating your people well, these are our people and we couldn't do what we do without them! These ladies are the best of the best, and even though they work with us on a part time capacity, they bring their full heart and soul to everything they do.

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Cristin Serio

Event specialist

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Danielle Knottek

Event specialist

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Julie Collier

Event specialist

Kelly Dye

event specialist

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Kristin Fry

Event Specialist

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Shannon White


"Jamie went the extra mile for us..."

Jamie at Sweetwood Creative Co. was simply amazing to work with! We had a huge donor event for Atlanta Mission centered around an author and book, and Jamie went the extra mile for us and read the book before creating the space. She put so much time and thought into each and every detail to translate the book to the space. 

The day of the event Jamie and her team arrived early and worked so hard to make the space perfect. Everything was flawless, and our guests really understood how everything tied in!

I can't wait to work with Jamie again!

— Rachel Reynolds, Atlanta Mission PR/Communications Manager

"The event had all the special touches and seamless flow..."

The event had all the special touches and seamless flow that is consistent with your reputation. It is such a blessing to be able to show up to an event and just focus on the relational component because you know everything else has been taken care of with professionalism and excellence. Thanks for your great work in support of NP Partners, it was a pleasure to have your team working with ours.

— Justin E., NP Partners Associate Director

Absolutely exceed your expectations!

Because I had seen her amazing design work at Buckhead Church events and for many showers and weddings, I asked Jamie if she would be interested in helping me plan my mom's 75th birthday party. 

Jamie helped me do, literally, everything!!! I showed her what I wanted the look and feel to be and she ran with it!! She is well connected, so knew exactly where to get flowers, food, linens, table settings - and then searched the internet to find the perfect *anything* I was looking for!! She designed and arranged all the flowers herself, created and printed the menus, helped make all the appetizers, hung lights, designed/arranged each table, and even made the adorable cupcake "Thank You" party favors for people to take home at the end of the night.

I could not have been more happy and privileged to have worked with Jamie!!!!! She is absolutely amazing.

If you are looking for a party or event planner...or interior designer, call Jamie!!! She is SO talented, has an amazing heart, and will absolutely exceed your expectations!!!

— K. Cooper

“Resourceful and innovative.”

I have done large conferences with Jamie as my right hand man and she made everything look amazingly simple to accomplish and brilliantly put together. She is resourceful, innovative and has a positive attitude that rivals Oprah Winfrey!

— Julie Arnold, Former Director of Broadcast Media at Your Move With Andy Stanley & Founding Member of North Point Ministries, Inc.

"Hiring Jamie as my wedding planner was the best decision I made..."

Hiring Jamie as my wedding planner was the best decision I made throughout the planning process. Jamie kept my head on straight and took care of the millions of details that I simply could not keep up with. Also, the problem with planning a wedding is that you don't know what you don't know. However, Jamie thought of and handled tons of things that never crossed my mind. She saved us so much money through connections she has, but also from wisdom with knowing the tricks of the wedding industry. She handled the countless questions from vendors, family, wedding party, etc. On the day of the wedding I never knew of any "problems" that arose, because she fixed everything and made it perfect. In addition to being very talented, Jamie is so kind and is a joy to be around!

Kelly A.

"She tailored the look and feel perfectly to our audience."

Jamie helped execute our Buckhead Church Women's Leadership Launch night. She was easy to work with and brought a great eye to understanding the type of event we were having and being able to tailor the "look and feel" perfectly to our audience. We would highly recommend Jamie for any event and are looking forward to working with her again in the near future!

- Amber K., Buckhead Church Women's Groups Director

"More than worth every penny."

I can't begin to list the ways that she made pulling off Hunter's birthday party so much easier on me! She was incredible and more than worth every penny. It's because of Jamie I was actually able to enjoy the party and our guests. 

— Melissa A.